We are an emerging global fashion destination with our own signature look. Built on a contemporary island style, this special look that makes Fashionmarket.Ik captures the heart of our beautiful, sunlit island home India. We embrace everything it means to be alive in today’s world where ‘value’ stands for soul-enriching experiences. This means that our curated looks and incredible new collections are inspired by real life, street style, art and culture. Beyond that, we are also a worldwide platform for our carefully handpicked legion of fresh designers and brands, as well as the artisans that we work with; they are the creative power that drives us and we take immense pride in sharing their best with the world. As the heart of where authentic style tips, killer fashion and beautiful new identities meet. Ik is also at the centre of a thriving fashion community who are the ambassadors of our new Indian style. Indian Hub. Ik is not your everyday fashion destination- it is where you find the style soulmates of dreamers, freedom-searchers and believers; it’s where a new Indian style, tailor made for the absolute now, meets the world.